The Power of Social Media Marketing

Here at MNG we focus on a number of things. One of those being Social Media. Social Media Marketing has fast become one of the most effective forms of marketing. It is effectively the online equivalent of word of mouth offline. Except, it isn’t word of mouth, it is World of mouth. People by nature are more likely to listen to a recommendation or idea from a ‘friend’ than react to an anonymous advert or unsolicited contact – either through flyer on your car window, unwanted commercial breaks on TV and Radio or unsolicited email or mobile contact. If someone you know recommends a service or product, you will more than likely at least check it out.

For major organisations, social media is again showing just how powerful it is. Take a look at this report regarding the company GAP. I would imagine that most people are familiar with the brand and associate it with their logo that has been around for 20 years. Look what happened when they tried to change it!

http://www.bbc.co.uk/news/business-11520930

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Barry Lee Cummings | About Me

Barry Lee Cummings

Digital Marketing Consultant and Lecturer helping companies generate more from their online presence

Digital Marketing Consultant, Trainer and Lecturer based out of Dubai. Providing digital marketing strategy and consultancy services to companies to help them generate more business through effective digital marketing strategy creation. This provides foundation, direction and focus for deliverables such as; Website optimisation, Pay Per Click (PPC) advertising, Search Engine Optimisation (SEO), Social Media Marketing, Direct Response and Email Marketing

Passionate about Digital Marketing, travelling, scuba diving, meeting new people and experiencing new cultures.

Also the creator of the highly sought after Barry’s Burgers – found at select BBQ’s in Dubai :-)